Meet Ashley Lutzker, our amazing Executive VP at AMP3, featured in our latest magazine issue. Ashley’s role is key to our agency’s success. She shares insights on her favorite projects and offers invaluable PR tips. Check out our magazine for more! What has been your favorite part about working for AMP3? I love the variety of the job, no two …
In our most recent issue of the AMPlified magazine, we included a section called Pitching, Events, Mailers, and Round-Ups with Amanda Mitchell. In this section we asked Amanda, a Brooklyn-based writer, a series of questions relating to best pitching practices, mailers, events, and her general opinions. About Amanda For over 6 years, Amanda Mitchell has been a Brooklyn-based writer with …
Welcome to our AMP3 Trend Watch, where we bring you the freshest updates in fashion, beauty, spirits, music, and beyond. From high-end fashion to cutting-edge beauty trends, dive into the current happenings shaping today’s culture and beyond. As a boutique NYC-based public relations agency we understand the importance of keeping up with the latest trends and media news. We hope to provide an accessible …
Welcome to our AMP3 Trend Watch where we uncover the latest buzz in fashion, beauty, spirits, tech, travel, and beyond. Our trend watch discusses everything that is shaping culture today on the media landscape and making headlines. From TikTok trends to the latest news in fashion, we cover it all. As a boutique NYC-based public relations agency we understand the importance of keeping up with the latest trends and …
Fashion meets function in a seamless combination of style and performance with the introduction of the Merrell x Sweaty Betty hiking capsule collection. Featuring footwear, apparel, and accessories, this collaboration embodies the spirit of strength, self-care, and sisterhood, introducing a new era of connecting with the outdoors. On Wednesday, March 20th, the excitement unfolded at the iconic Condé Nast headquarters …
Keep reading for our AMP3 Trend Watch where we uncover the latest buzz in fashion, beauty, spirits, tech, travel, and beyond. From haute couture to the latest beauty trends, discover what’s making waves and shaping culture today on the media landscape. Fashion Trends at the Oscars: Emma Stone’s Louis Vuitton gown revived peplum, setting a new fashion trend. Structured and …
My name is Sadie Smith and I have been with AMP3 PR, as an intern, since August 2023. Throughout my internship I have learned an abundance of invaluable knowledge. I have had the opportunity to work with our clients directly, participate in launch events, write pitches, and so much more. Genuinely, I have learned so much from being pulled into …
AMP3 PR has had our fair share of exciting Celebrity and V.I.P placements in 2024 so far. This week’s blog will highlight a few recent ones involving our iconic fashion client Wrangler. These incredible placements have scored Wrangler exposure in lyric videos, ad campaigns, the Super Bowl performance, and more! Gwen Stefani Starting off with a bang, Gwen Stefani was …
CAMP3’s New Look: We originally launched #CAMP3 as an annual complimentary public relations bootcamp designed to mentor college students studying PR, Marketing, and Communications and entering our field. Embracing innovation and a desire to make knowledge accessible to all, we are thrilled to announce the evolution of #CAMP3. This year, we’re taking a leap into the digital realm by launching …
The Event The curtains have fallen on the much-anticipated Trinchero Napa Valley Launch Event, and what a day it was! Nestled in the heart of Napa Valley, the event occurred on February 13th, 2024, from 4:30 pm to 7:30 pm. Here’s a recap of the highlights from this unforgettable event. As our California based influencers and media began to arrive, …
Welcome to our roundup of the ever-changing landscape of trends. From fashion to beauty, spirits to music, and everything in between, here’s a glimpse into what’s making waves recently. Fashion Steve Madden’s ‘Mob Wife’ Aesthetic: Steve Madden embraces the ‘Mob Wife’ aesthetic in its latest campaign featuring former Mob Wives cast member Drita D’Avanzo. The campaign is an exploration of …
Press Day Event This Fall 2023, CAT Footwear hosted a press & influencer showroom event to showcase a variety of collections including hero products, upcoming SS24 launches, a new collab style, etc. We utilized the Wolverine Worldwide showroom in NYC and had various vendors partake in the event, including a claw machine filled with CAT-branded goodies, a caricature artist who …
The Event To preview the launch of the Wrangler x Buffalo Trace collection, AMP3 planned a launch party at Ray’s, a famous “dive” bar in New York City. Wrangler took over the bar menu with custom Buffalo Trace cocktails, and really leaned into the Rays aesthetic — replacing the bar’s neon signs with custom Wrangler x Buffalo Trace neons; created …
New York Fashion Week Gifting Suite and Media Lounge In celebration of New York Fashion Week, we hosted a Gifting Suite + Media Lounge to showcase products from a selection of our clients and offered attendees a place to rest between the New York Fashion Week shows. The exclusive event shared the latest trends and innovations from these brand’s respective …
Influencer marketing has become a popular method for businesses to reach their target audience through social media platforms like Instagram, TikTok, and YouTube. Influencer marketing involves partnering with influential people who have a significant following on social media platforms to promote a brand, product, or service to their audience. In this article, we’ll explore the benefits of influencer marketing, how …
Calling all bacon, egg, and cheese lovers! NYC’s newest breakfast spot, Effin Egg, has officially opened its doors! This fast-casual dining experience may be new to the Big Apple, but its delicious morning cuisine has made its mark in Florida, Georgia, and Tennessee. Located in the Flatiron District on 23rd and Madison, Effin Egg is serving up a variety of …
We have all witnessed the popularity of TikTok skyrocket since the beginning of the pandemic and there are no signs the social media app will lose relevancy anytime soon. Some experts say TikTok is so saturated with content that a wide number of users are considering it the modern-day search engine. Although it is a controversial opinion across generations, there …
Over the last month, many Instagram users have noticed a shift in Instagram’s algorithm, especially those who are content creators. In light of these platform updates, we’ll be exploring some of the new updates and what they mean for brands. The 2022 Instagram Algorithm Update Includes: Pinned posts (reel and carousel) All video content will be posted as a reel …
Whether you are a native New Yorker or visiting the Big Apple for the first time, there are plenty of sites to see and activities to experience. With summer in full swing, the 5 boroughs are bustling with events for people of all ages to enjoy. Here are our top ten most exciting things to do in NYC this summer: …
Over the years, social media has grown exponentially and has become an indispensable part of our everyday lives. While this growth has led to successful marketing across platforms, it has also spurred an increase in content production, generating an excess of content. Because of the massive amount of content now available, it has become increasingly challenging to stand out online …
What is Affiliate Marketing? Affiliate Marketing is the process by which a publisher or content creator earns a commission for plugging, marketing, and most importantly linking to a brand’s products. Any publisher (also known as an affiliate) can search affiliate databases for products they enjoy, and then by using a dedicated affiliate link, can promote that product and earn a …
It’s easy to argue that holiday time is the best time of the year: especially after the year we’ve all had. Between trying out new baked good recipes to spending quality time with family and friends, holiday time never fails to put a smile on everyone’s face. With this being said, there is always one thing many of us look …
