citrus room

Derma E East Event Recap

Camila Event, Public Relations (PR)

Another Successful Influencer Event For The Books Last week, on May 2nd, AMP3 PR  produced another successful influencer and media event for clean beauty brand Derma E in New York City. The event, Derma E East, was held in the heart of Manhattan at Home Studios at 873 Broadway, right off of Union Square Park South. The space was a …

Parker York Smith Influencer

Inside the Life of the top NYC Influencers

Samantha Influencer & Celebrity, Public Relations (PR)

First Steps, Advice, and the Term Itself: An Inside Look at the “Influencer” We are in a day in age where social media has a stronger presence than traditional media.  With the help of this new phenomenon, beauty and fashion brands are gaining constant attention on a worldwide level.  This is in part due to people who are posing for …

NYC Skyline

The Advantages of a NYC Based PR Firm

Samantha AMP3Minutes, Public Relations (PR)

The Big Apple, Gotham, The City That Never Sleeps, The Center of the Universe, Empire City, The Melting Pot…   There’s a reason why the infamous NYC has so many names; not one name can encompass the magnitude, power, success, beauty, and presence that this city holds.  Between the bustle of Wall Street, the influence of ad agencies up and …

PR misconceptions

Top 5 PR Misconceptions

Claudia AMP3Minutes, Public Relations (PR)

The truth about PR seems to be something of a trade secret. Most people have no idea about the truth even if they think they do. In many cases we find that people aren’t even sure about what working in Communications, and PR specifically, actually entails. Here is a list of the Top 5 most common misconceptions from the perspective …

The Competitive Advantage of Small PR Agencies

Shelby Taylor Public Relations (PR)

The Competitive Advantage of Small PR Agencies Many companies seek out larger, better-known PR agencies because of their size, access to resources, and familiarity, among other reasons. However, many businesses underestimate the benefits of working with smaller PR agencies. With their intimate attention to detail and unparalleled access to high-level employees, it’s not surprising that working with a small boutique …

AMP3 PR, Summer, Intern

My Experience as an AMP3 PR Intern

Samantha AMP3Minutes, Public Relations (PR)

Ever since I was 12-years-old, I’ve had the dream of working in fashion and lifestyle through the communications industry.  Whether it was in a PR agency, a fashion publication, or an in-house communications department, I knew 100 percent that’s what I wanted in my future. Over the years, I followed fashion magazines, social media influencers, and held numerous journalism internships, …

social media platforms

Social Media Pitching: Should It Be Done?

Samantha AMP3Minutes, Public Relations (PR), Social Media

As we’ve discussed before, pitching is the key to developing relationships with the media, whether your trying to draw first-time attention to a brand or promote a new story from an existing one. Today, pitching typically happens through emails, when public relations practitioners reach out directly to media contacts at magazines, newspapers, broadcast stations, online publications, and more.  Sometimes you’re …

moschino logo square

Recap: Moschino X Mollino Summer Shopping Events

Samantha Event, Fashion, Launch, News

This past week, AMP3 Public Relations celebrated the launch of our client Moschino’s latest collection, Moschino x Mollino, with shopping events in both NYC & LA. The events took place at the SoHo store in NYC on July 25th and the West Hollywood location on July 28th. The Mollino collection is inspired by archived erotic photographs taken by famed Italian …

CAMP3 Group Picture 2018

RECAP: 2nd Annual CAMP3 Boot Camp

Samantha AMP3Minutes, Event, Public Relations (PR)

On Thursday, July 19th, the AMP3 PR team hosted a group of eager college students from around the New York City area to attend our second annual CAMP3 PR boot camp. Attending students were studying PR, marketing, and communications, and ranged from freshmen to seniors in college.  CAMP3 was designed to enhance their previous skills and knowledge in those fields …