Five PR Takeaways from an AMP3 PR Intern

Sadie SmithEvent, Fashion, Lifestyle, Miscellaneous, Public Relations (PR), Social Media

Diverse Clients, Diverse Strategies: The NYC media landscape is a melting pot of styles, cultures, and personalities. Working with different clients has taught me the importance of tailoring public relations strategies to meet the unique needs of each brand. Flexibility in approach is key when dealing with different fashion, beauty, luxury, tech, wine and spirits, and lifestyle clients who all …

Spotted, Wrangler in the Wild – A Roundup of AMP3 PR’s Recent Celebrity and VIP Placements

Sadie SmithEvent, Fashion, Influencer & Celebrity, Lifestyle, Public Relations (PR), Social Media

AMP3 PR has had our fair share of exciting Celebrity and V.I.P placements in 2024 so far. This week’s blog will highlight a few recent ones involving our iconic fashion client Wrangler. These incredible placements have scored Wrangler exposure in lyric videos, ad campaigns, the Super Bowl performance, and more! Gwen Stefani Starting off with a bang, Gwen Stefani was …

CAMP3 Revamped: The Return of AMP3’s PR Boot Camp

Sadie SmithContent Marketing, Event, Fashion, News, Public Relations (PR), Social Media

CAMP3’s New Look: We originally launched #CAMP3 as an annual complimentary public relations bootcamp designed to mentor college students studying PR, Marketing, and Communications and entering our field. Embracing innovation and a desire to make knowledge accessible to all, we are thrilled to announce the evolution of #CAMP3. This year, we’re taking a leap into the digital realm by launching …

Trend Watch: Check out what’s on our AMP3 trend radar this week

Sadie SmithBeauty, Fashion, Influencer & Celebrity, Lifestyle, Public Relations (PR), Social Media, Tech

Welcome to our roundup of the ever-changing landscape of trends. From fashion to beauty, spirits to music, and everything in between, here’s a glimpse into what’s making waves recently.  Fashion Steve Madden’s ‘Mob Wife’ Aesthetic: Steve Madden embraces the ‘Mob Wife’ aesthetic in its latest campaign featuring former Mob Wives cast member Drita D’Avanzo. The campaign is an exploration of …

Cat Footwear Press Day and NYFW

Sadie SmithEvent, Fashion, Public Relations (PR)

Press Day Event This Fall 2023, CAT Footwear hosted a press & influencer showroom event to showcase a variety of collections including hero products, upcoming SS24 launches, a new collab style, etc. We utilized the Wolverine Worldwide showroom in NYC and had various vendors partake in the event, including a claw machine filled with CAT-branded goodies, a caricature artist who …

Wrangler x Buffalo Trace | New York City Event

Sadie SmithEvent, Fashion, Influencer & Celebrity, Public Relations (PR)

The Event To preview the launch of the Wrangler x Buffalo Trace collection, AMP3 planned a launch party at Ray’s, a famous “dive” bar in New York City. Wrangler took over the bar menu with custom Buffalo Trace cocktails, and really leaned into the Rays aesthetic — replacing the bar’s neon signs with custom Wrangler x Buffalo Trace neons; created …

Wrangler x Barbie New York City and Los Angeles Event

Sadie SmithEvent, Fashion, News, Public Relations (PR)

The New York City Event This past September, Wrangler debuted their exciting new collaboration with Barbie at an intimate media dinner in New York City. Held at Friend of a Farmer, a farm-to-table restaurant in Manhattan’s Gramercy Park neighborhood, 22 key, NYC-based writers and three Wrangler brand representatives attended the dinner. Throughout the course of the evening, we had customization …

New York Fashion Week Gifting Suite and Media Lounge | Recap

Sadie SmithEvent, Fashion, Lifestyle, Public Relations (PR)

New York Fashion Week Gifting Suite and Media Lounge In celebration of New York Fashion Week, we hosted a Gifting Suite + Media Lounge to showcase products from a selection of our clients and offered attendees a place to rest between the New York Fashion Week shows. The exclusive event shared the latest trends and innovations from these brand’s respective …

How to Travel in Style or At Least Look Like It…

AMP3 Fashion PR AgencyFashion, Travel and Hospitality

While some took advantage of having way too much downtime to do something productive like learn a new language or take on a new skill, I spent the better part of the time fantasizing about my next getaway. I mean, how can you not?! Slashed airfares and dirt cheap hotel rooms made it quite intriguing….but the problem wasn’t whether to …

Made-To-Measure: The Future of Fashion

AMP3 Fashion PR AgencyConsumer, Fashion

Fast fashion has taken over our wardrobes, our social feeds, and, unfortunately, our landfills. The phobia of wearing the same outfit twice isn’t something new to fashionistas, but it might as well be the end of the world if it happens to be documented on Instagram. Sadly, social media has developed into a toxic culture of ‘throw-away fashion,’ where users …