Within just a few months, Coronavirus (more specifically referred to as Covid-19) has dominated the world; infecting people, putting business and our economy on hold, cutting back our face to face interactions & communication, and ultimately testing our strength and perseverance. With this drastic change in society, both people and businesses have had to find and navigate a new norm, …
The Advantages of an NYC Based PR Firm
The Big Apple, Gotham, The City That Never Sleeps, The Center of the Universe, Empire City, The Melting Pot… There’s a reason why the infamous NYC has so many names; not one name can encompass the magnitude, power, success, beauty, and presence that this city holds. Between the bustle of Wall Street, the influence of ad agencies up and …
LuminoCity Festival Recap
This winter, a festival of lights came to New York City joining the ranks of Rockefeller Center and The Rockettes as one of New York’s must see and do holiday experiences. LuminoCity took place on Randall’s Island, spanning over 16 acres of spectacular, larger than life art & light installations for teens, adults, and families to enjoy. Guests were able …
Heelys x Harlem Globetrotters Event Recap
Harlem Globetrotters Event On November 5th, AMP3 hosted a media preview event for Heelys to showcase their new collaboration with the Harlem Globetrotters. The Heelys vision is to inspire kids to be active, explore their freedom, unleash the fun and be fearless – so the collab with the world famous Harlem Globetrotters was a no-brainer! Now, you can find the …
Spirit Halloween Event Recap
On the morning of October 3, 2019, AMP3 and Crossroads PR hosted a New York City press preview event for our client, Spirit Halloween, the largest Halloween specialty retailer in North America. With over 1,300 locations around the country, Spirit is a one-stop shopping experience for Halloween lovers, offering everything from costumes, to decor and party goods, to accessories, in …
AMP3 Adds Sequential Brands Group to Client Roster
AMP3 PR is proud to announce that we are handling the PR, Influencer Marketing, and Events for fashion giant, Sequential Brands Group. AMP3 is serving as a PR agency for three of SBG’s brands: Ellen Tracy, William Rast, and Heelys. Ellen Tracy is a contemporary women’s wear brand designing for a confident woman who lives in the moment. The Ellen …
Content Calendars: Changing the Social Media Game
Social Media started off as a tool for friends and family to stay in touch with one another. Now, it has rapidly expanded into a platform for PR, marketing, and advertising, with almost every industry participating. It has ultimately become the place to be seen and be heard. With that, there’s become a higher demand for companies, brands, and individuals …
What is Ethical Clothing?
If you’ve been following fashion trends recently, you’re probably aware of the newest one: Sustainable Fashion. Sustainable fashion and ethical clothing are taking the fashion industry by storm; an industry that’s known for its toxicity both in the way clothes are made and in the disposal of their waste. Without realizing it, we’ve all been partaking in the consumption of …
Inside the Life of the top NYC Influencers
First Steps, Advice, and the Term Itself: An Inside Look at the “Influencer” We are in a day in age where social media has a stronger presence than traditional media. With the help of this new phenomenon, beauty and fashion brands are gaining constant attention on a worldwide level. This is in part due to people who are posing for …
Top 10 Beauty Influencers 2019
With fashion, it’s always about what’s trending. New shoe styles, funky sunglasses, eclectic purses, you name it. That’s one aspect that makes the fashion industry so exciting. What’s in one year, might be out the next and vice versa. However, in opposition to fashion, the beauty industry is all about consistency. Face masks, face creams, hand lotions, and foot soaks …