Woman prioritizes skincare, enjoying a spa facial

Quarantine Brings Heightened Self Awareness & Trendy Skincare

Rachel Malak Beauty, Health and Wellness

The last six months with COVID-19 have forced us into a strange new normal. With limited physical interactions, the perceptions of our individual appearances are becoming increasingly apparent. This level of self awareness has changed how we view ourselves, how we take care of ourselves, and even types of beauty products that we buy.  While it’s true that our personal …

Work From Home during Coronavirus

Best PR Practices for Navigating a Brand Through the Coronavirus

Samantha Beauty, Fashion, News, Public Relations (PR), Social Media

Within just a few months, Coronavirus (more specifically referred to as Covid-19) has dominated the world; infecting people, putting business and our economy on hold, cutting back our face to face interactions & communication, and ultimately testing our strength and perseverance.  With this drastic change in society, both people and businesses have had to find and navigate a new norm, …

Fall Derma E Events

Michael Aiello Beauty, Event, Health and Wellness, makeup

Dr. Gervaise Gerstner Event Management for Beauty Client Fall was a busy time for AMP3’s clean beauty client, Derma E, a leading natural beauty skincare brand which prides itself on providing products that offer cleaner and more effective skin solutions. First AMP3 brought Derma E to a Good Housekeeping showcase which featured the brand’s latest product launches. Then AMP3 produced …

Natural beauty products

What is All the Hype? – Clean Beauty Edition

Kelsey Beauty, Health and Wellness

Clean beauty is all the craze today and it has people seriously changing the way they view and purchase beauty product, but why is everyone obsessed with clean beauty? For years people have been obsessed with buying environmentally friendly products like eating “clean” food, shopping sustainable and ethical fashion & beauty, or simply by using “clean” household products and cleaners. Consumers …

Summer Beauty trends 2019

Summer 2019 Beauty Trends

Camila Beauty

The Top Ten Hair and Makeup Trends For This Summer Makeup and beauty trends are always coming and going, so it is important to stay updated on to which trends you need to ditch, and which ones you need to hop on board with. In the age of beauty gurus, bloggers, and influencers, we are seeing a rapid adoption of …

Ashley Tarkington Jackel Beauty

Top 10 Beauty Influencers 2019

Samantha Beauty, Influencer & Celebrity

With fashion, it’s always about what’s trending.  New shoe styles, funky sunglasses, eclectic purses, you name it.  That’s one aspect that makes the fashion industry so exciting. What’s in one year, might be out the next and vice versa.  However, in opposition to fashion, the beauty industry is all about consistency.  Face masks, face creams, hand lotions, and foot soaks …

glitter make up trend 2019

Our Hair and Beauty Trend Predictions for 2019!

Maria Beauty, Fashion, makeup

What’s in store for 2019, you cry? Only one way to find out… We’ve already rounded up our fashion trend predictions for 2019 (and what a roundup it was!) which means it’s time to look into our hair and beauty crystal ball too of course. You didn’t think we were going to leave those out, did you? Hair and beauty …

RECAP: Derma E Toronto Influencer Event

Claudia AMP3Minutes, Beauty, Event, Influencer & Celebrity

At the end of September AMP3 Public Relations celebrated Derma E at an influencer event held in the High Park neighborhood of Toronto in Ontario, Canada. The event took place at a beautiful private home on September 28thfrom 1pm-6pm. Influencers and bloggers in the vegan, all natural, beauty, skin care, and wellness spaces, from the Toronto & greater Ontario area, …

huda beauty coral obsessions palette

OUR FAVE: Influencer Endorsed Beauty Products

Maria Beauty, Influencer & Celebrity

Influencer Endorsed Beauty Products It’s no secret that celebrities have been influencing our fashion and beauty buys from the second they opened their social media accounts. We know it. The celebs know it. And the brands know it. But conventional celebrities (your actors, singers, socialites, reality TV stars) aren’t the only ones who have an impact in what we buy …