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AMP3 Adds Cristiano Ronaldo CR7 Denim Collection to Client Roster

We are excited to announce the addition of CR7 Denim to our client roster.  AMP3 PR will be handling publicity for the launch of Cristiano Ronaldo’s debut denim collection, expected later in Spring 2017.

Partnering with global sourcing and manufacturing leader, Uniti Fashion, Cristiano Ronaldo has developed a collection of comfortable and fashionable jeans, jackets, shorts and woven shirts, inspired by his way of life and made to be lived in.

For any press related inquiries, contact Ashley Lutzker at 212-677-2929 or via [email protected]

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CAT FOOTWEAR LAUNCHES #MAKEASCENETOUR IN NYC

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On Wednesday, October 19th, our client, Cat Footwear, launched their U.S. #MakeASceneTour in New York City with a press event and cocktail party at the Bowery Station.

Throughout the day, influencers were taken through the AW16 collection and given a first look at the upcoming SS17 line. The space was then opened up for a cocktail party, which featured cocktails by master mixologist Pamela Wiznitzer, jams by DJ Jasper Stapleton, and an array NYC’s greatest eats including charcuterie by Cherry Point, adorable mini pop tarts by Hail Mary, and heavenly cookies and brownies by Ovenly; all thanks to The Brothers Buoy who curated the tasty line up.

As guests checked out the collection and enjoyed the cocktail party, they made sure to enter the Make A Scene Weekend Getaway contest! Everyone who enters has a chance to join Cat Footwear at one of our next tour destinations: Chicago or L.A.. The trip includes $1000 flight voucher, $1000 hotel voucher, $500 Visa Gift Card for spending money, and of course a pair of Cat Boots. You can enter to win at: bit.ly/masweekend
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After a great night in NYC, Cat Footwear can’t wait to hit the road and head to the next stop on the #MakeASceneTour: Chicago!

More event photos here.

For more information, visit: www.CatFootwear.com.

About Cat Footwear: Cat Footwear is a division of Wolverine Worldwide Inc., and the global footwear licensee of Caterpillar Inc.  For over two decades, Cat Footwear has been designing and engineering quality footwear that lives up to the hard-working reputation of the Caterpillar brand.  Rich in heritage, Cat Footwear began in the industrial work boot sector, and has since grown into fashionable lifestyle collections for urban, city-dwelling men and women.  As a brand, Cat Footwear focuses on quality, rugged leathers, old-fashioned craftsmanship and sophisticated details that defy their modest price tag. Today, Cat Footwear is sold in more than 140 countries worldwide.

RECAP: Nolcha Shows at NYFW for Spring/Summer 2016

The Nolcha Shows at New York Fashion Week just wrapped its Spring/Summer 2016 season at Pier 59 Studios, featuring 8 designer runway shows.

The “Ones To Watch” show at 6pm featured Maltese women’s design duo Charles & Ron, “Made in NYC” outerwear brand Jungwon (which featured androgynous model Rain Dove walking in the show) and boots by Cat Footwear, German womenswear designer Anya Liesnik, sports apparel company Planet Zero Motorsports, and Global Citizen.

Global Citizen is a movement to end poverty, which empowers everyday people to take action and see real impact. At Nolcha, Global Citizen unveiled its 2015 festival line, that will be available online and at the annual festival in Central Park on September 26th featuring headliners Beyoncé, Pearl Jam, Ed Sheeran, and Coldplay.  The show also premiered a limited edition Global Citizen x Aviator Nation collection and the “Beyonce” shirt (one of four limited-edition single artist tees), all also available as of September 26th.  All items benefit The Global Poverty Project, a nonprofit that is building a worldwide movement to end extreme poverty by 2030.  Four campaign managers from the GPP walked in the show (in lieu of traditional models).

The Collective Show at 9pm featured women’s ready-to-wear brand Intrepid by A’OC, “Made in NYC” men’s & women’s  apparel by Acid NYC, and haute couture by Danny Nguyen Couture.

All shows were live-streamed and the replay is available now at live.nolchashows.com.

Official Sponsors of the Nolcha Shows include: Citi Bank, Don Q Rums, LumaRX, Sparkling Ice, and Lyft.

For more information or designer profiles, visit: www.nolchashows.com.

Nolcha Fashion Lounge at NYFW : Spring/Summer 2016

On Thursday, September 10th, the Nolcha Shows hosted their semi-annual fashion lounge for New York Fashion Week at the Bo Concept store in Chelsea to spotlight the season’s hottest trends in apparel, accessories, and beauty.

The lounge showcased a range of independent brands including jewerly and accessories by Syd and Pia, Raje, and Zayver Designs, handbags by Adora and Charles & Ron, and apparel by Haute House as well as a sneak peek of the Charles & Ron collection which will hit the runway at the Nolcha Shows on Sunday.  The lounge also featured beauty and wellness products and tips from LumaRX (the skin beauty system) and Dr. Gary Levine (women’s health expert).

On site, guests were treated to complimentary beverages courtesy of Coco Libre and Sparkling Ice, and celebrity stylist Derek Warburton was on hand signing copies of his Fall cover story in LAPALME Magazine.

The lounge was proudly sponsored by: Citi Bank, LumaRX, Sparkling Ice, Lyft, and Malta Tourism.
Nolcha’s official Spring/Summer 2016 runway shows will take place on Sunday, September 13th at Pier 59 Studios.

View the professional photos here.

For more information, visit: www.nolchashows.com.