Last week, AMP3 held its annual CAMP3 summer PR bootcamp, virtually! With 45 campers in attendance, four guest speakers and the entire AMP3 team on board, we successfully zoomed through the event (no pun intended) and were so thrilled to provide an opportunity for students during these uncertain times. It was a refreshing reminder that there are still many ways …
AMP3 PR Announces Its Annual CAMP3 Fashion PR Boot Camp
AMP3 is thrilled to announce that its annual PR boot camp program, CAMP3, will be returning this year, but with a special twist: virtually! This complimentary fashion and beauty PR camp is usually hosted at our NYC office, but it is crucial that we are able to provide this learning opportunity for PR students amidst the COVID-19 pandemic. Offering the …
Black Female-Owned Fashion Brands
Over the past few weeks, a nationwide dialogue surrounding racial injustice and systemic racism has erupted, causing an unprecedented number of brands to speak out in support of the Black Lives Matter movement and to acknowledge the ways in which they can do better. AMP3 stands in solidarity with the Black community — we are actively listening and learning in …
AMP3 Picks Up Three Awards at Bulldog Reporter
This just in from the 2020 Bulldog Awards: AMP3 Picks Up Three Awards at Bulldog Reporter! The Bulldog Awards were established to honor “the most outstanding PR and Communications campaigns.” The awards program is judged exclusively by journalists, making them one-of-a-kind in the PR awards industry, and we could not be more thrilled. Best Arts and Entertainment Campaign Our LuminoCity …
Virtual Pride Celebrations Made Better With These Colorful Collections
Pride month is just around the corner. Although it might look a little different this year, that’s all the more reason to amp up the celebrations at home. Even without the parades and parties, it is still important to spend the month of June, and always, recognizing and celebrating the LGBTQ+ community. Luckily for us, brands like Fossil and Apple …
Best PR Practices for Navigating a Brand Through the Coronavirus
Within just a few months, Coronavirus (more specifically referred to as Covid-19) has dominated the world; infecting people, putting business and our economy on hold, cutting back our face to face interactions & communication, and ultimately testing our strength and perseverance. With this drastic change in society, both people and businesses have had to find and navigate a new norm, …
The Advantages of an NYC Based PR Firm
The Big Apple, Gotham, The City That Never Sleeps, The Center of the Universe, Empire City, The Melting Pot… There’s a reason why the infamous NYC has so many names; not one name can encompass the magnitude, power, success, beauty, and presence that this city holds. Between the bustle of Wall Street, the influence of ad agencies up and …
Garage Influencer Event Recap
Garage, a Canadian-based clothing brand, came to AMP3 PR for help with their first-ever NYC Launch event. The event was built to showcase their new Holiday 2019 collection. AMP3 PR had just 3 weeks to conceptualize and execute this brand-right influencer event titled “After Midnight”. With over 300 stores across Canada, Garage is part of Groupe Dynamite, the global fashion retailer …
LuminoCity Festival Recap
This winter, a festival of lights came to New York City joining the ranks of Rockefeller Center and The Rockettes as one of New York’s must see and do holiday experiences. LuminoCity took place on Randall’s Island, spanning over 16 acres of spectacular, larger than life art & light installations for teens, adults, and families to enjoy. Guests were able …