I am going to make a geek-confession, I love robots. When my friend directed me to a messageboard posting about a robot study in New York City, my heart skipped a beat. Tweenbots are ” human-dependent robots that navigate the city with the help of pedestrians they encounter.” They were created by Kacie Kinzer for the ITP program at NYU. …
Nabbing Your Favorite Fool
Public Relations is all about making your clients look good. So on a day like April Fool’s, where everyone’s a target, we stay on edge to make sure no prank goes too far. But with that said, there are certainly some fun and harmless ways you can enjoy the day, even in a city like New York where the hustle …
Getting to know the “Rock at RipLounge — VIP Playlist 2009” Contest Winners
AMP3’s resident social networking site, RipLounge.com, recently hosted a contest via SonicBids to find new music to add to its roster. With three distinct rooms in which 3-D avatars and mix and mingle, winners from three different genres—Top 40 and Rock, Hip Hop and R&B, and Techno/Electronica—were selected from a slew of entrants. We wanted to take a bit of …
Understanding What Public Relations Actually Is
I realized on a recent trip to Florida that most people don’t really understand the function of Public Relations. This came about as I had to explain my job as a publicist to some elderly companions celebrating my great-uncle’s 85th birthday. The quick answer I generally give is, “I help people with something to promote promote it.” That’s actually a …
Oversaturation of the Twitter Market?
There is no doubt that Twitter is quickly becoming the premiere Social Media tool (of both casual users and and the media elite). It’s incredibly useful with respect to media and public relations, as you can keep track of who is where and working on what. It’s the nature of Web 2.0. But like most fads (slap bracelets, leisure suits, …
“A” For Effort: Jim Cramer’s Futile Attempt at Damage Control
Admittedly, I slept through Monday, Tuesday, and Wednesday’s episodes of “The Daily Show,” however, since they run about 4 times a day, I was always able to catch up some how some way. Watching the escalation of this pseudo-war between Jon Stewart and CNBC was titillating, and my anticipation for Thursday’s big blow out was paramount. Needles to say, Jim …
Twitter: the Technology Behind Narcissism ?
So many people talking about… what? Credit: Luc Legay / FlickrNot too long ago, a piece was published that hypothesized that the number of friends a person had on Facebook was directly related to how narcissistic that person was. Upon reading the article, I could definitely see the correlation there, but there’s another side of the coin (for people like …
Is it Possible that We’ve Exhausted the Blogosphere?
Despite the fact that we have an ever-growing number of blogs inundating the internet every day, are these blogs losing their potency? It would make sense that in a Web 2.0 world where everyone has the capacity to post their thoughts online (and/or claim expert status), no niche is left unfilled and we’re bordering on redundancy. Much like public relations, …
Suffering in Smudged Silence
The media industry is changing (not to mention the social media marketing industry), and some of our heartiest newspaper stock are folding in ways that can only be described as “frighteningly fast.” The culprit, it seems, would be the proliferation of smart phones and other devices that can access the Internet in a portable capacity. We can even evade annoying …
I May Be a Little Late to the Party, but What is the Deal with FML?
Microblogging is all the rage. People are so interested in everyone else’s business, but rather than taking the time out to express genuine concern, or allot the amount of time necessary to form valid, cogent opinions, we want to be flippant, hear a sound bite, and pass judgment. I’ve recently been introduced to the treasure trove that is FMyLife.com, where …