Having a solid social media marketing strategy is more critical than ever. With the average user spending a whopping 2.5 hours on social media a day, there is a massive opportunity for companies to amplify their messages and strengthen PR efforts. Traditionally, press releases have been shared through news outlets, emails, and company websites, but now businesses can use social …
Your Go-To Cocktail Guide for Summer 2021
With the summer season approaching, we can always count on a cooling, fruity cocktail to get us through the pounding summer days. If you like it straight, invest in a good liquor. Spend that paycheck you’ve been saving on a nice Patrón or Don Julio. When you’re craving something extravagant, go out on a limb and order that specialty cocktail …
Preparing for Summer 2021: COVID-19
As we approach the summer season, we are all itching to get out of our shoebox apartments and out on the town. With the vaccine being distributed at a rapid pace, every generation is ready to get back to their normal way of life. From limited visitors in a nursing home to entering a bar without a mask, we’re on …
Styling Your Denim
It’s no secret that denim never goes out of style. For decades, denim has been every woman’s go-to style statement. It’s also not the worst thing in the world that you can wear denim in every season. Dress it up or down, short or long, you’ll never be disappointed and you’ll always be that fashion icon you were born to …
Handbag Necessities
Everyone loves a good handbag, it’s the accent piece to your outfit. However, they’re also crucial when it comes to a long day out or a night on the town. It checks all the boxes when it comes to your style, but we know that it’s also your survival kit. Although it may look like the cutest little accessory, it’s …
Opening Your Spring Closet 2021
As the days start to get warmer and longer, I think we can all agree it’s time to put the scarves and puffer jackets away. The range in temperatures can make us question our closet, however, with items like these, you’ll be able to dress for all the dramatic weather changes. Take a leap of faith and mix up your …
The Ultimate Gift Guide for Fashion and Beauty Lovers Everywhere
Now more than ever there feels like there is this added pressure to buy the people you care about most the “perfect” holiday gift. Heck, after what the year 2020 has been, everyone needs it. But how are you supposed to do that when it feels like everyone has been online shopping since last March? Haven’t they already bought all …
Going The Extra Mile: How Brands Can’t Just Get By on Their Products Alone
It’s 2020 and let’s face it, a lot has changed. Whether you are trying out a new exercise program, or spending more time at home than usual, everyone’s routing is not what it used to be. Similar to how we as human beings have adapted, companies and brands, both small and large, have had to do the same thing. Shocking, …
What To Do When It Feels Like There’s Nothing To Do: NYC COVID Edition
Let’s be honest, the COVID-19 pandemic has taken a lot from us. It has taken birthday celebrations, anniversaries, baby showers and so much more. But with this being said, it hasn’t taken everything. There are so many things you can still do with friends and family: the key is you just have to get creative! Especially in New York City, …
New Product Alert! FOREO Just Dropped the BEAR and BEAR Mini and It’s All the Rage
What do skincare and a Swedish tech brand have in common? Well, to the naked eye, probably not much! But there is one company revolutionizing the beauty tech field: FOREO. And they just dropped one of the coolest products. EVER. Who is FOREO? FOREO, is a Swedish, award winning tech brand that was founded in 2013, and is also an …









