With the end of summer comes the beginning of PSL (Pumpkin Spice Latte) season, I for one am glad that wearing white jeans is not an option anymore because when I put my white jeans away after Labor Day I also stashed the stress of trying to keep them spotless. More exciting though is the prospect of what lies ahead. …
RECAP + Photos: Nolcha Shows @ NYFW – September 6
Independent Fashion continues to thrive at the Nolcha Shows at NYFW; the destination for discovering fresh designs during fashion week On September 6th, the Nolcha Shows at New York Fashion Week hosted 6 designer runway shows for the Spring/Summer 2019 season at West Edge NYC. The platform remains the go-to launch pad for indie brands, offering a turnkey solution for prominent positioning …
Best Practices to Get the Most out of Influencer Marketing
The power of Influencer marketing has risen, becoming an effective method of growing your brand, generating traffic and increasing sales. Utilizing an influencer marketing campaign is a change from traditional marketing campaigns as it allows businesses to collaborate with influential individuals inside and outside their industry to produce and share content that will transcend their audience. Here are some of …
My Experience as an AMP3 PR Intern
Ever since I was 12-years-old, I’ve had the dream of working in fashion and lifestyle through the communications industry. Whether it was in a PR agency, a fashion publication, or an in-house communications department, I knew 100 percent that’s what I wanted in my future. Over the years, I followed fashion magazines, social media influencers, and held numerous journalism internships, …
Social Media Pitching: Should It Be Done?
As we’ve discussed before, pitching is the key to developing relationships with the media, whether your trying to draw first-time attention to a brand or promote a new story from an existing one. Today, pitching typically happens through emails, when public relations practitioners reach out directly to media contacts at magazines, newspapers, broadcast stations, online publications, and more. Sometimes you’re …
Summer in the City: Shoes, Shoes, Shoes
If you are at all familiar with New York City, you know there’s a lot of walking involved. You can always take the subway, a bus, a Via or a taxi, but let’s be honest, sometimes dealing with commuting pedestrians and city traffic is just not worth the hassle. Plus, we believe here at AMP3 that the best way to …
So you’re ready to hire a PR agency – Here is our PR Client 101
Once you’ve come to the conclusion that your business could benefit from the services of a Public Relations firm, your next task is to go about finding the right PR firm for you. Below are some of the most common questions we get from potential clients considering our publicity services. What is a Realistic Timeframe to Expect Results? PR agencies …
Recap: Moschino X Mollino Summer Shopping Events
This past week, AMP3 Public Relations celebrated the launch of our client Moschino’s latest collection, Moschino x Mollino, with shopping events in both NYC & LA. The events took place at the SoHo store in NYC on July 25th and the West Hollywood location on July 28th. The Mollino collection is inspired by archived erotic photographs taken by famed Italian …
RECAP: 2nd Annual CAMP3 Boot Camp
On Thursday, July 19th, the AMP3 PR team hosted a group of eager college students from around the New York City area to attend our second annual CAMP3 PR boot camp. Attending students were studying PR, marketing, and communications, and ranged from freshmen to seniors in college. CAMP3 was designed to enhance their previous skills and knowledge in those fields …
Influencer Insider: Lauren Meyer
We’re back with another featured AMP3 Influencer Insider! Meet Lauren Meyer, a lifestyle blogger that focuses on the best kind of style– the affordable kind! Lauren (@_lomeyer_) made our list of the Top 10 Fashion Influencers of 2018. We love her style and the fact that she goes the extra mile to create looks that are accessible to all. Missed …