Brooklyn Modul Art Lifestyle PR Agencies

Art is Rethought at A.R.T. Opening Reception

AMP3 PR Event, Lifestyle Leave a Comment

The opening reception for ModulA.R.T., the inaugural portfolio by A.R.T., was celebrated last night in Brooklyn. The event was held at the A.R.T. Pop-Up Store at 81 Front Street in the DUMBO area and welcomed over 100 guests. Guests had the opportunity to touch, feel, and rearrange the modular pieces while being treated to wine, beer, and hors d’oeuvres generously …

Helping Blazetrak get to the SXSW Conference.

AMP3 PR Leave a Comment

SoundCTRL is looking for the 5 best tech startups of the year that are helping to reshape the Music Industry. Blazetrak is reshaping the industry: it changes who the creatives are & how talent can be found. Its the world’s 1st online system that allows aspiring talent to get directly in touch with established celebrity talent – specifically in the …

Tips for Tech Start-Ups in New York City

AMP3 Public Relations Miscellaneous, Uncategorized Leave a Comment

Last night, social networking news site, Mashable.com, held their 2nd event in a series called NextUp NYC on “Lessons From the Local Internet Start-Up Community.” Panelists included Philip James & Mark Angelillo of Snooth.com, Melanie Notkin of SavvyAuntie.com, Michael Galpert of Aviary.com, Scott Belsky of Behance.com and Editor-in-Chief of Mashable.com, Adam Ostrow. Adam asked the panel what they loved about …

Getting to know the “Rock at RipLounge — VIP Playlist 2009” Contest Winners

AMP3 Public Relations Uncategorized Leave a Comment

AMP3’s resident social networking site, RipLounge.com, recently hosted a contest via SonicBids to find new music to add to its roster.  With three distinct rooms in which 3-D avatars and mix and mingle, winners from three different genres—Top 40 and Rock, Hip Hop and R&B, and Techno/Electronica—were selected from a slew of entrants. We wanted to take a bit of …

Are Commercials Actually More Than Obtrusive Interruptions From Television Watching?

AMP3 Public Relations Uncategorized Leave a Comment

There are a number of people that confuse Public Relations with Advertising.  Often times, people think that we pay to have articles written about our clients (and I’m sure that that’s happened before, but for above-board firms like AMP3, every placement is earned). When I try to explain to people the key differences between Advertising and PR, it comes down …

What is the Reasoning Behind a Re-Brand When Your Original Brand Was Clearly Better?

AMP3 Public Relations Uncategorized Leave a Comment

I’m no marketing wiz.  I’m just someone who’s observant and can (tries to, at least) make logical deductions.  That said, I read an interesting article at Consumerist today about the backlash Tropicana is feeling from “Loyal Customers” after changing the widely-recognizable Orange and Straw. The new packaging, which is softer in color and features a glass of orange juice (SANS …