Woman walking in a blizzard

Don’t Let Your Fashion Freeze in the Winter

AMP3 Public RelationsFashion, Lifestyle

Winter is a constant three-month struggle of trying to assemble an outfit that is actually sufficiently warm – especially in NYC. Because figuring out what to wear when it’s freezing out is hard enough, doing so and making it look fashionable for multiple days in a row is a challenge many aren’t willing to take. I want to look cute today, …

Sex and the City Sara Jessica Parker

“I couldn’t help but wonder,” how will the new ‘Sex and the City’ series be integrated into modern day?

AMP3 Public RelationsFashion, Influencer & Celebrity

Grab your Manolo Blahniks! HBO Max confirmed Sex and the City will be returning 17 years after its last episode aired. Ninety-four episodes, six seasons, and several reruns later, this is finally some news we can get excited about. Sarah Jessica Parker teased her followers with a single instagram post disclosing a somewhat abstract trailer featuring scenes around New York …

Remote control points at television. On the screen, "NETFLIX" logo is visible.

A Gossip Girl Holiday

AMP3 Public RelationsFashion

The holiday season is upon us! While Thanksgiving is typically hallmarked by large family gatherings, hometown friend reunions, and lots of hugs, this year has been (say it with me now!) unprecedented.  The Centers for Disease Control and Prevention has urged Americans to rethink their holiday travel plans in light of recent COVID-19 spikes across the country, noting that even …

I Voted Sticker

Voter Efficacy: The Ultimate 2020 Trend

AMP3 Public RelationsInfluencer & Celebrity, Social Media

Election season is most certainly upon us. Over sixty-six million Americans have already cast their votes for the 2020 Presidential election, and many are quick to argue that this race has redefined American politics. What’s becoming increasingly clear, however, is the degree to which this election is redefining culture at large, not least of all popular culture.  Influencer Efficacy in …

Woman shops for clothing on Amazon.

From Fast Fashion to Sustainable Style

AMP3 Public RelationsFashion

The anti-values of fast fashion have been drilled into our brains for decades now. Never repeat an outfit. Quantity over quality. Buy cheap and buy trendy. Online shopping only exacerbated the already troublesome habits instilled by the chain stores of the world, and now, social media has glamorized fast fasion on a whole new scale. The Social Media Rise of …

Model walks down runway at a crowded fashion show

New York Fashion Month: Reimagined Runways & Unconventional Audiences

AMP3 Public RelationsFashion

Back in May when the 2020 MET Gala was officially cancelled, I remembered looking forward to September. Everything we missed out on while quarantined — the designers, the interviews, the celebrity spectacle — would be reinstated via Fashion Month, but with the added excitement of COVID in the rearview.  Wishful thinking, yes.  Fashion Month clearly didn’t go on as scheduled. …

Woman prioritizes skincare, enjoying a spa facial

Quarantine Brings Heightened Self Awareness & Trendy Skincare

AMP3 Public RelationsBeauty, Health and Wellness

The last six months with COVID-19 have forced us into a strange new normal. With limited physical interactions, the perceptions of our individual appearances are becoming increasingly apparent. This level of self awareness has changed how we view ourselves, how we take care of ourselves, and even types of beauty products that we buy.  While it’s true that our personal …

Garage Influencer Event NYC

Garage Influencer Event Recap

AMP3 Public RelationsEvent, Fashion

Garage, a Canadian-based clothing brand, came to AMP3 PR for help with their first-ever NYC Launch event.  The event was built to showcase their new Holiday 2019 collection. AMP3 PR had just 3 weeks to conceptualize and execute this brand-right influencer event titled  “After Midnight”.   With over 300 stores across Canada, Garage is part of Groupe Dynamite, the global fashion retailer …

Fall Derma E Events

AMP3 Public RelationsBeauty, Event, Health and Wellness, makeup

Dr. Gervaise Gerstner Event Management for Beauty Client Fall was a busy time for AMP3’s clean beauty client, Derma E, a leading natural beauty skincare brand which prides itself on providing products that offer cleaner and more effective skin solutions. First AMP3 brought Derma E to a Good Housekeeping showcase which featured the brand’s latest product launches. Then AMP3 produced …