This season AMP3 PR handled pr for both Launch NYC Fashion Week & Nolcha Fashion Week in NYC. 2014 was the inaugural LAUNCH NYC Fashion Week–a new 8-day Fashion Week that incorporates runway, retail & showroom into one seamless experience at a beautiful 5,000 square foot storefront space on West 17th Street. The concept was ‘launched’ by Manufacture New York, …
Understanding What Public Relations Actually Is
I realized on a recent trip to Florida that most people don’t really understand the function of Public Relations. This came about as I had to explain my job as a publicist to some elderly companions celebrating my great-uncle’s 85th birthday. The quick answer I generally give is, “I help people with something to promote promote it.” That’s actually a …
Is it Possible that We’ve Exhausted the Blogosphere?
Despite the fact that we have an ever-growing number of blogs inundating the internet every day, are these blogs losing their potency? It would make sense that in a Web 2.0 world where everyone has the capacity to post their thoughts online (and/or claim expert status), no niche is left unfilled and we’re bordering on redundancy. Much like public relations, …