The Event To preview the launch of the Wrangler x Buffalo Trace collection, AMP3 planned a launch party at Ray’s, a famous “dive” bar in New York City. Wrangler took over the bar menu with custom Buffalo Trace cocktails, and really leaned into the Rays aesthetic — replacing the bar’s neon signs with custom Wrangler x Buffalo Trace neons; created …
Event: Fred Segal & Wrangler Recap
AMP3 Leads Launch Party In September, AMP3 coordinated and managed an event for Wrangler and Fred Segal in celebration of Wrangler’s Fall 2019 Capsule Collection available exclusively at Fred Segal Sunset and fredsegal.com. At the Fred Segal Sunset Store in LA, the event gave guests an opportunity to view and shop the exclusive collection, which tells the story of Wrangler …
Oversaturation of the Twitter Market?
There is no doubt that Twitter is quickly becoming the premiere Social Media tool (of both casual users and and the media elite). It’s incredibly useful with respect to media and public relations, as you can keep track of who is where and working on what. It’s the nature of Web 2.0. But like most fads (slap bracelets, leisure suits, …