With the fall season quickly approaching, we at AMP3 PR, were thrilled to support the launch of the Fall 2025 Wrangler X Lainey Wilson collection, a collaboration seamlessly blending authentic western style with a retro-inspired twist. Fronted by country music star Lainey Wilson, the collection embraces the Americana aesthetic while incorporating modern trends. Here is a closer look at what you can expect from the launch of this collaboration:
About this Collection:
The Wrangler X Lainey Wilson collection captures the iconic western aesthetic Wrangler is famous for, while incorporating vintage-inspired detailing to add a retro flair. Built for comfort, flexibility, and the outdoors, each piece provides functionality with fashion. Therefore, this collection is reimagining western wear, with a nod to tradition, while boldly embracing present styles. The star of the collection, Lainey Wilson, has quickly risen as a household name in the world of country, gaining huge popularity as a musician and making her television debut on the hit series Yellowstone. Wilson’s personal style is inspired by her country roots, while still remaining true to her individuality.
Furthermore, since its launch in 1947, Wrangler prides itself on designing denim built to be worn outdoors, expressing individuality, and embracing the ideals of “American Freedom”. Hence, respect to the environment and exceptional quality remain as the heart of everything they do. The partnership between Wrangler and Lainey Wilson, marks one of many collaborations with the brand and country music star.
The launch highlights unique sets of patterns and styles influenced by Wilson’s clothing, while keeping with the resilience and exceptional quality of the iconic Western brand. Every item in the collection is carefully designed to reflect the high-performance value consumers expect, while offering pieces that could only have been built by both parties in the collaboration.
Vintage Flair Meets Modern Durability
Pants: Foremost, the Wrangler X Lainey Wilson collection will be offering a unique range of retro and modern designs that are both bold and flattering. The Patchwork Bell-Bottoms are designed to stand out with its carefully crafted patchwork, with a flared leg and high waist that enhances your silhouette. Another piece in the collection, the Striped Flared Jeans bring a classic Americana-inspired look, with a comfortable cotton blend, perfect for all-day wear. The jeans feature the country singer’s initials on the pocket carefully adding her signature touch on each piece.
Tops: A standout top in the campaign is the Rodeo Ben Jacquard Vest, inspired by southwestern Checotah patterns. With a V-neck cut, copper hardware, and a sleeveless cut, the piece marks itself as an essential item in the launch. The Embroidered Western Snap Shirt is a fresh spin on a classically styled top. The snap shirt offers star and horseshoe embroidery to add a more playful vibe to a traditional look.
Outerwear: Looking to complete your fall wardrobe with a staple coat? The Jacquard Lainey Coat pairs an oversized fit, with a sherpa lining, and a jacquard design. The coat is built to provide warmth with the durability to withstand the cooler temperatures of the fall season. Lastly, the collection features The Iconic Lainey Coat, offering a rugged look with its denim material matched with a blend of cozy sherpa lining. With an oversized fit, large pockets, and dropped shoulders, this coat provides a lived-in look with exceptional comfort.
The launch of the Fall 2025 Wrangler X Lainey Wilson collection marks a celebration of western roots, vintage design, and modern comfort. Explore the collection here on the Wrangler X Lainey Wilson website.
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