DERMA E, a clean beauty brand focused on vegan, cruelty-free, skin care that’s rich in vitamins and botanicals, came to AMP3 to help tell their clean beauty story and plan, conceptualize, and execute a last minute NYC-based influencer event with just 1 month’s notice on a conservative budget.
Global sourcing and manufacturing leader, Uniti Fashion, came to AMP3 with the task of launching its first ever consumer-facing brand: CR7 Denim. It didn’t hurt that the line was by none other than Cristiano Ronaldo, also known as an international soccer star and the most followed male celebrity on social media with over 296 Million followers worldwide.
SPARK PRETTY, a virtual vintage e-tailer specializing in all things from the 80s & 90s including apparel, accessories and toys, first came to us with the concept of taking their online shop into the real world with a pop-up store just in time for the holidays.
Fashion/Tech startup, D’Marie, is a social media analytics company and the first company to assign a dollar value to social media influencers’ portfolios (bloggers, models, style stars, celebrities, etc). This new tool makes it easier for brands & agencies to determine the ROI on deals with influencers (and conversely makes it easier for influencers to understand their true value per post), creating a ranking system that puts everyone on an even playing field for campaign negotiation.
We were brought on to handle publicity for KEF America. In addition to facilitating PR surrounding their new product launches, KEF also wanted to expand their audience beyond just audiophiles; reaching the greater lifestyle community that simply enjoys great looking equipment and stellar sound, without needing to know all of the technical details.
Blazetrak is a digital platform that connects aspiring talent with established celebrity talent for real life opportunities. It is quickly changing the way talent is discovered and developed in the music business.
Elline Surianello, Founder of LeMetric Hair Center Inc., came to AMP3 PR to get her salon more exposure, and to expand its image beyond a simple brick-and-mortar shop. The salon is exclusively dedicated to women with hair loss, and Elline herself has been suffering from androgenetic alopecia since her early teenage years.
Mixify came to AMP3 PR during their initial beta testing phase, looking for a strategic PR campaign that would help to grow their user base, while maintaining an authentic reputation within the EDM community. They did not want to “sell out” in any way by garnering big tech or finance news.
Magnifico Giornata is a collection of essence-infused sparking wines from Bordeaux, France. AMP3 PR was hired to handle the launch of the collection in the United States, beginning with the official launch in New York City.
Iceland Naturally, a government funded tourism bureau for the country of Iceland, runs a series of events called “Taste of Iceland” where they promote local cuisine & culture in US-based cities that have direct flights to Reykjavik.
