Wrangler is heading to the Upside Down! The iconic denim brand embraces the fashion of the 1980s with its latest collaboration with the hit Netflix series “Stranger Things”, combining the brand’s own vintage pieces with looks inspired by the show’s most well-known characters.
Since the final season is quickly approaching, set for a Thanksgiving release, it was the perfect time to launch a new collection between Wrangler and “Stranger Things” after previous successful collaborations. With the denim brand having a long legacy that includes being active in the 1980s, Wrangler sought out inspiration from previous designs that they released within that decade to create an authentic, nostalgic feel to the collection, while incorporating the “nerdy” and retro aesthetics present in the series.
What The Collection Has to Offer
The Wrangler X Stranger Things collection features a wide variety of clothing inspired by the show, ranging from jeans, jackets, graphic tees, and more. Therefore, the launch highlights the colors and patterns popular in the ’80s, including pastel-colored jackets and jeans for the women’s collection, and flannel pieces paired with earthy, rugged tones for men. The designs offer fans nostalgic aesthetics while still feeling modern and trendy.
Want to dress like your favorite character? To bring the collection even closer to the show, the collaboration names pieces after its main heroes, with standout styles such as the copper brown Steve Jacket and the bubblegum Nancy Jean slim-fit; a design taken directly from the show’s final season. With that in mind, explore some of the character-inspired pieces below:
Will
Nancy
Steve
Wrangler X Stranger Things Pop-Up in NYC
Correspondingly, with the launch of this exciting new collection, fans had the opportunity this week to check out a pop-up event for Wrangler X Stranger Things in New York City. The pop-up event featured the new clothing on display, paired with vintage-looking print ad posters highlighting the character-inspired pieces. Without a doubt, we at AMP3 PR were thrilled to immerse guests in the time period, with 80s music, retro-themed ads, and vintage candy to accompany the fashion line. New York is not the only city getting a pop-up event. Similarly, Los Angeles will also be getting their own celebration highlighting the launch.
Shop the Wrangler X Stranger Things collection now on Wrangler’s website for a limited time.
Whether you’re a longtime Stranger Things fan or simply love the revival of nostalgic 1980s fashion, the Wrangler x Stranger Things collection delivers a standout cultural moment—blending vintage design, character-inspired storytelling, and immersive brand experiences that continue to shape today’s most talked-about collaborations. As a leading NYC fashion PR agency and full-service NYC agency, AMP3 PR is proud to support innovative launches like this one, where style and entertainment collide to create truly buzzworthy moments. Shop the full Wrangler x Stranger Things collection now on Wrangler’s website for a limited time, and stay tuned for more trend insights, pop-up coverage, and brand activations from the AMP3 PR team.
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