RECAP + Photos: Nolcha Shows @ NYFW – September 6

On September 6th, the Nolcha Shows at New York Fashion Week hosted 6 designer runway shows for the Spring/Summer 2019 season at West Edge NYC. The platform remains the go-to launch pad for indie brands, offering a turnkey solution for prominent positioning during NYFW.

 

The day kicked off with ACID NYC at 2pm, a women’s and menswear brand known for a fearless approach to design, offering limited edition prints.  The collection of wearable art is inspired by the hidden beauty of our surroundings and focuses on raw materials. 

 

The 5pm collective show featured Virtruvius (a collection created by students from Canada) Amnesia (a Hungarian brand offering unique garments and accessories for the free spirited woman, and inspired this season by Budapest) and Hathairat(hard to miss statement styles by a Bangkok born designer who is now based in NYC). 

 

The evening show at 8pm included ARANYANI (a social good brand with a range of hand-painted men’s & women’s bags with the purpose of connecting humankind to nature), and KavenLiu DIMOR (a Chinese brand which aims to interpret the unique charm of Chinese clothing with original designs, inspired by the concept of harmony between man and nature). 

 

In between the NYC shows, guests also had the opportunity to partake in the Clear Eyes® #MyShiningMoment campaign by having their custom eye-portrait taken by photographer Bridges Aderhold.  Clear Eyes® spokesperson, Vanessa Williams, addressed the crowd ahead of the runway to celebrate the independent designers and one of many “shining moments” in their careers, as well as the brand’s partnership with Dress For Success®, which brought a select group of women to New York City to receive the full New York Fashion Week experience in celebration of their achievements.

 

 

Clear Eyes^® is the #1 selling brand of eye drops. The brand offers a wide range of eye drops with the balance of ingredients to relieve eye irritation and provide up to 12 hours of soothing comfort. Clear Eyes^® products are available over the counter at drug, grocery, mass retail, club and convenience stores nationwide. For more information, visit www.cleareyes.com.