The summer is heating up for NYC-based fashion PR agency, AMP3 PR, with several client wins across the apparel, beauty, event, and accessories categories, and we’re thrilled to share those with you!
Parent company Sequential Brands Group has engaged AMP3 for three of its fashion brands including: Ellen Tracy, William Rast, and Heelys. Ellen Tracy is a contemporary women’s wear brand designing for a confident woman who lives in the moment. They recently collaborated with Irina Shayk on a collection as well! William Rast started off as a denim brand known for its timeless pieces, made both men and women. Tracing back to its southern heritage and iconic American looks, William Rast expanded their denim line by offering sportswear, outerwear, and more. Heelys’ are wheeled sneakers for kids, as well as an attitude, and a way for kids to express themselves, push their own boundaries and experience their world around them in a truly unique way. AMP3 will be handling the traditional media PR, Influencer marketing, and social media for these three brands.
Beauty company, Voesh Inc. has selected AMP3 to represent two of its brands: VOESH, a B2B range of single use salon products for manicures, pedicures, and facials, and SF, a consumer-facing range of simple, fun skincare products, including facial kits, peels and masks. SF recently released the Pop N’ Glow collection, which is a series of masks (face, eyes, lips, hair) inspired by Pop Art. Throw them on and POW you are an instant Pop Art character. Take the masks off and BOOM, glowing skin in a flash!
Most recently, AMP3 won the Fossil Group business for 10 of its licensed brands: Kate Spade New York, Michael Kors, Tory Burch, Armani Exchange, Emporio Armani, BMW, Chaps, Diesel, DKNY and Puma.
AMP3 will manage publicity & influencer marketing across brands for all traditional watches, smartwatches and jewelry. Make sure to be on the lookout, because there’s lots of exciting announcements for each of these brands on the horizon!
Already looking ahead at the Holiday season, AMP3 has come aboard the team of LuminoCity, a light and arts festival happening on Randall’s Island from November 23, 2019 to January 5, 2020. An experiential attraction celebrating cultural diversity and creativity, this festival will have an ongoing program of performing arts and themed nights during its Inaugural run. Inspired by the traditional lantern festivals in China, LuminoCity will also bring an enjoyable experience for both families, tourists, and locals alike. It’s sure to be the spot for Instagrammable moments, themed-nights, and a place of future Holiday tradition!
We’re looking forward to working with all these wonderful clients! Stay tuned for all the exciting details to come!
Social Media and PR: The Dynamic Duo
Having a solid social media marketing strategy is more critical than ever. With the average user spending a whopping 2.5 hours on social media a day, there is a massive opportunity for companies to amplify their messages and strengthen PR efforts. Traditionally, press releases have been shared through news outlets, emails, and company websites, but now businesses can use social…
How to Travel in Style or At Least Look Like It…
While some took advantage of having way too much downtime to do something productive like learn a new language or take on a new skill, I spent the better part of the time fantasizing about my next getaway. I mean, how can you not?! Slashed airfares and dirt cheap hotel rooms made it quite intriguing….but the problem wasn’t whether to…
Father’s Day Gift Guide 2021
With Father’s Day quickly approaching, it’s time to start thinking about how you want to celebrate all the father figures you (quite literally) look up to. Even if your dad says he doesn’t want anything, you know he is deserving of a special gift that shows just how much you appreciate him and all that he does for your whole…
Share this Post