We’re excited to announce that AMP3 PR has added fashion/tech startup, D’Marie–a social media analytics company–to our roster.
D’Marie is the first company to assign a valuation to a digital influencer’s social media portfolio. The new tool makes it easier for brands and talent agencies to determine the ROI on deals with influencers, and conversely makes it easier for influencers to understand their true value per post. Just as advertisers use Nielsen Ratings to determine the value of an ad during a particular TV program, D’Marie’s statistics help brands determine the expense of each sponsored post per influencer.
Right off the bat, AMP3 was able to secure coverage on the launch of D’Marie’s iOS app in key fashion and business outlets including WWD, Ad Week and TIME.
For press inquiries, contact Alyson Roy via info@amp3pr.com or 646-827-9594.
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