Fashion PR Firm Hosts CAMP3 Bootcamp (Recap) [2017] | PR 101
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Fashion PR Firm Hosts CAMP3 Bootcamp (Recap) [2017]

The “CAMP3” PR Bootcamp

On Friday, June 30th, the AMP3 PR team hosted our first inaugural CAMP3 PR Bootcamp, which catered to driven college students studying PR, Marketing and Communications.

CAMP3 was designed to serve as an incubator for the next generation of talented PR professionals and leaders, providing mentorship and encouraging best practices.

PR 101 Food CAMP3 New York City Soho Office
Our Campers and the AMP3 Team

A Day in the Life of Fashion PR Firms NYC

Ten bright and enthusiastic college students were chosen to participate in a full day of real world PR training at the AMP3 PR office in Soho.  

PR 101 Food CAMP3 New York City Soho Office
Co-Founder Alyson Roy kicks off CAMP3 with a discussion on Traditional PR

These students gained insights on different aspects of the industry (while working on a case study), and the AMP3 team directed sessions on social media best practices, traditional media and influencer outreach, surviving NYFW, and internship do’s and don’ts.

Social Media Best Practices AMP3 Team
Members of the AMP3 Team share social media best practices

 

The Fashion PR Industry: Hearing from the Other Sides

The event also featured guest speaker Q&A’s with Leo Chan, content creator and founder of Leviate Style, and Tiffany Yannetta, Shopping Director at Racked.com.

Leo Chan, Influencer Marketing, PR Firms, Fashion and Lifestyle, Soho Location
Leo Chan of Levitate Style talks with the students about pitching to an influencer
Influencer Marketing, Soho, NYC, Fashion PR Agency
Tiffany Yanneta from Racked.com talks with the students about pitching to the media

 

Our Awesome Fashion PR Bootcamp Food Sponsors

Sponsors for the event included breakfast from Baz Bagels, lunch from Dig Inn, and sweet treats courtesy of Magnolia Bakery.

Each student also received  “CAMP3 Survival Kits” with notepads from Rifle Paper Co, jewelry and books from PR Couture, books from Intern Queen, and tote bags fromCat Footwear.

PR 101 Food CAMP3 Soho Bagels
Breakfast sponsorship from Baz Bagels
PR Event, Food, Fashion and Lifestyle, College Students, New York
Lunch sponsorship from Dig Inn
PR Firm ,Soho, College Students, Fashion PR, Dessert
Bootcamp break with sweets from Magnolia Bakery