- Blog Creation and Management: creation and management of blogs promoting services, products, or personalities
- Social Networking Site Creation and Management: creation and management of profiles on social networking sites like MySpace, Facebook, YouTube, etc.
- Site Traffic Monitoring and Pay Per Click Advertising: Insertion of Google Analytics code on web pages to monitor and improve site traffic, and implementation of a Google Adwords Campaign to promote services
- Customized Outreach to Bloggers: reaching out to bloggers in specific niches and requesting reviews, mentions, or requesting links
- Submission of Events/News to Social Bookmarking Sites or Online Promotional Sites: to promote upcoming or current events to calendars, listings, or editorials to increase online visibility.